THE COVID-19 PANDEMIC has been brutal but it has also provided us with a fantastic opportunity to hit the big, red ‘Pause’ button on business strategy and execution. Now is the perfect time to review the state of play and look at a reset to take control of your future.
During lockdown I have found myself with time on my hands and have been watching some films. I have found myself strangely drawn to superheroes (The Avengers, Thor, X-Men and Wolverine titles).
In each, there was a message that, as a business owner, I could not ignore. Every time our heroes went into battle their chances of winning are zero! Each times, they faced evil enemies, intent on bringing about their demise or capturing prized assets that they have nurtured for years. Despite being outnumbered and facing a foe whose weaponry was the very latest technology, our superheroes used intelligence and emotion and just as all seems lost, he has a moment of self-discovery. A flashback, or a trigger, to gain a fresh perspective. They remember what drives them, what defines them. They gain a renewed inner strength. They eliminate the traitor or weak link, they gather allies and join forces to defeat the enemy in spectacular fashion.
Now, like a superhero, when there is a threat to the business you have strived so hard to build, it’s time to hit the big, red ‘pause’ button. Question, review and regroup for winning the battle!
It is time to remind yourself of what made YOU a superhero in your field and prepare to square up to any threats that lie in your path. It’s time to remind yourself of your skills, your value and emerge not just a survivor, but a victor!
But remember, superheroes do not do it alone, they have a trusted companion, they recruit allies and rally like-minded heroes………that’s where Chatty Hatter comes in.
It is not always possible to see what’s in front of you when you have an emotional connection, so allow us to assess your goals, your USPs, your weaponry.
It has never been more important to let everyone know you are stronger and more focused than ever. Chatty Hatter can help you review and regroup and promote that message effectively.
Chatty Hatter is a marketing and business strategy agency. We have an experienced team ready to offer their expertise through a full range of creative, media planning, event management, PR & marketing services. We also offer complete business support, mentorship and coaching to achieve your goals.
To discuss how Chatty Hatter can join forces with you and become a trusted ally, please contact hello@chattyhatter.com